Understanding Different Approaches to IP Geolocation Accuracy

IP geolocation accuracy matters to everyone. Network operators need control over how their infrastructure is represented. Geolocation providers need reliable data. End users need accurate results.

IP geolocation Approaches

The industry has traditionally relied on geofeeds for IP geolocation data. When maintained consistently, geofeeds provide valuable operator-sourced information.

IPinfo has invested in active measurement infrastructure—1,300+ probe servers across 150+ countries—to complement existing data sources through direct network measurement.

Different Perspectives

Some network operators ask why they should maintain geofeeds to support commercial geolocation services. Others maintain geofeeds and prefer providers use that data exclusively.

Our active measurement approach addresses several challenges:

  • Geofeeds aren’t universally available
  • Data quality varies across operators
  • Independent verification provides additional confidence

When our measurements align with operator-provided geofeeds, that data gets reflected in our results. Active measurement serves as both a primary source and a verification layer.

A Partnership Model

We recognize the value network operators provide. For operators interested in guaranteed accuracy for their networks without geofeed maintenance overhead, we offer a straightforward solution: host an IPinfo probe server.

This addresses several needs:

  • Provides revenue for your hosting services
  • Eliminates geofeed maintenance requirements
  • Guarantees real-time accuracy for your ASN
  • Gives you direct visibility into our measurement methodology

We’re paying customers, not asking for free support. If you’re interested in discussing hosting arrangements or have questions about our methodology, we welcome the conversation.

:link: Host a IPinfo Probe Server